Five years ago my buddy convinced me to buy a shirt that didn’t fit.
It was an XL shirt. At the time I wore XXXL. I had just started losing weight and he took me shopping. ‘Buy this.’ He said handing me the shirt. When I told him the shirt wouldn’t fit he slapped me on the shoulder and said,
He told me the shirt wasn’t for me to wear. The shirt was part of the story I was telling about myself.
(Tell Better Stories to Book Bigger Clients. Here)
‘You aren’t buying clothes that fit. You are buying clothes you are going to eventually fit.’
I bought the shirt and forgot about it. A few weeks later I had a hard day. I was tired of my diet and wanted a break. I decided to splurge on a pizza. I went to the closet to get dressed when I saw the shirt. To my surprise it helped me stay on track. Every time I wanted to give up, quit training or go off my diet I would look at the shirt and find the strength to keep going.
Why? Because the stories we tell ourselves become reality.
Great sales know this and use it to their advantage. Learn how to get the advantage using freelance writer hacks to write better sales letters.
(Communicate Better for a Bigger Advantage. Here)
Get the Advantage
Understanding sales psychology gives the freelance writer a leg up in their market. To help you get a leg up i’ve added a new blueprint to the Success Academy Library.
If you are a member you’ll find ‘Six Figure Sales Letter’ available to download in the library. Not a member? Consider joining. Membership is free and it gets you access to:
*Freelance writer blueprints
*Proposal teardowns, tricks, and tactics
*And you can access these materials anytime you need them.
Here is a screen shot of what is available for members right now.
‘Six Figure Sales Letters’ outlines five powerful methods for the freelance writer to create better sales letters. Not a freelance writer? Don’t worry. The guide is more than a list for the freelance writer to use when needed. The guide digs deep into the ‘why’ behind the psychology that makes these methods work. Inside you will learn how to:
*Increase the impact of your message or content
*Understand how people see your message
*Bypass reader’s internal barriers to sales
Get Access to ‘Six Figures Sales Letters’ Here.